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Thursday, April 6, 2017

Here Are the Smartest Picks When it Comes to Your Video Marketing Platform



In today’s world, the best way to reach your market online is to leverage on the marketing power of videos. Video marketing is done by utilizing videos as part of your company’s marketing campaign. Use it to demonstrate or offer more information about your product or service. Create a video teaser to promote something that you will be launching soon. Whatever your marketing campaign goal is, creating a video allows you to use rich media content in order to attract a growing online market to your brand.

If you are still unconvinced about the power of videos in the digital marketing world, consider this: One study finds that a web page with video is 50 times more likely to appear on the first page of search results on Google. At the same time, another study reveals that online product pages which incorporate video tend to boast higher conversions than those that don’t. In fact, videos can readily increase a website’s conversion by 6 to 30 percent.

Simply put, videos are more appealing to online users. After all, why read when all you have to do is watch? That said, not all video marketing platforms are created equal. This is why you need to be careful about choosing the ones you will execute for your company’s online marketing campaigns. There are a few choice video marketing platforms that ensure significantly higher conversion rates than others. Read more from this article: http://bit.ly/2scb4QD

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