When a brick and mortar business wants to attract new
customers, they market and advertise their products and services through
traditional mediums like magazines, radio, billboards and also by physically
handing out flyers. Search Engine Optimization, otherwise known as SEO, is
essentially the same type of marketing tactic but the only difference is that
it’s online.
You may think that having your own website is enough, but
remember that it is pretty much pointless if it’s hidden on the internet.
However, while a local SEO
marketing company can give your business more exposure, it is important to
grasp some basic things about SEO before working with such company.
Google Rules the Search Engine Game
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